Summer is at its extreme point just like an explosion of mobile app development in every field. So it’s a perfect time to discuss hot design trends that can increase mobile user experience. The user experience is used to determine the quality of service when it comes to digital environments. Each time when a user opens a new app, he/she weighs it according to certain criteria. UX is one of them and the most important factor that can make or break the app in app stores. If the user experience is good, it is likely that the user will continue using the app.
The user experience is also determining the success or failure of a mobile app as this is the first thing that user interacts with. If users are positive about your design, they will continue to use the application otherwise they will look for other similar options in the market.
Let’s check out some popular trends in user experience for mobile applications that are on the top of the wave now.
Follow the Google and Apple design guides
iOS Mobile App Development and Android mobile app development are the two main operating systems that are widely used. Each of these operating systems has its own specifications that are available to any developer. If you are designing mobile applications, you should check the guidelines of Apple and Google that are available free of cost on the official pages of each operating system.
Follow carefully the specifications of each operating system because this is an only way through which your app can be in the Play Store and App Store respectively. Your app must be on these stores if you want your app to be successful otherwise people will not gonna trust on your app.
Сross-Channel Experience
Today most of the people are using mobile applications so mobile app developers and UX app designers should focus on the user experience. Their ultimate goal should be to create a seamless experience across all iterations of the product. Users should be able to switch to a different medium and continue the journey. “According to Appticles study, 37% of online shoppers do research on mobile but switch to desktop to complete purchase”. So, if you’re designing an e-commerce application for your business, synchronized all of the user progress across devices should be the main priority.
Bold Typography
Bold typography continues to keep the attention of mobile app users on both web and mobile layouts. In iOS mobile application development, it becomes one of the key elements which must be included in mobile app development and designers are paying more attention to keeping it readable and scannable.
In the above screen, Consagous Technologies applies the clear visual hierarchy of copy blocks and makes the name of the app the most catchy element of the layout. They apply a cutting technique or write the title keyword or a headline into the visual elements on the page. The approach intensifies the harmonic integrity of the layout elements and makes typography felt tightly united with everything in the interface.
Custom Digital Illustrations
Custom app development services like digital illustrations still hold the same sparks; they are getting more and more presence on the mobile app design and development and mobile user interfaces. Custom graphics constructively favor the quick notion of the information on the app screen.
The custom mobile app development company apply custom mascots, icons, and illustrations to enhance the looks of the screen as well as boost usability and smooth navigation. In addition, HD images magnify the accessibility of mobile app design by pushing the limits of perception for users who have natural problems with text recognition. Creating digital illustrations as title images for blog and articles is also a cool trend as it adds aesthetics to the app.
Experimental Palettes and Layouts
Today UI and UX designers are never afraid to play with colors as the trend of color and layout experiments bring out the fresh new outcome. The compelling color experiments are not just pure creativity; it’s a deep knowledge of color theory, the virtuosity of user interface designers and color psychology. Most of the app allows users to set the goals which they want to achieve, also users may mark the things they don’t like so that the app didn’t show the things/suggestion containing them.
Summing Up
The year 2019 trends will be known as the most user-friendly trend as it continues to build up the diversity in UX design. Today millions of users use mobile applications as a part of their daily routine with different tastes and preferences. So start using more deviant looks and features in mobile app development to attract a wider range of users. In 2019, we can also see the strong move towards more sophisticated and personalization of user experience in custom mobile application development services. It means that mobile app developers and designers will present more customize functionality which users may customize according to their personal needs.
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